The Best in Pay As You Go Sim Cards
giffgaff, at a little over two years old, is one of the newest additions to the pay as you go sim cards market. Its ingenious business model has been winning over pundits and customers since its 2010 launch. Here’s why…
An internet-only operation, one of the first things to strike you about giffgaff is the sense of relief that you’ll never have to set foot in a store again. Provided you’ve got a working handset, there are no call centres or depressing retail outlets to fight your way through. You just sign up online and order a free sim card. Just five fields to fill, with your name, email and mailing address, and that’s you signed up to giffgaff. This video provides a nifty introduction to the concept:
Designed for people who are happy with their phone, and have no desire to keep up with the Joneses latest smartphone, it’s great value when compared to even the most competitive of competitors. One of their great offers is the 15 pounds a month deal (or ‘goodybag’), which gets you 400 minutes and free, unlimited internet and texting.
The only hurdle you may have to jump before replacing your current sim card with a giffgaff one is to unlock your phone. Mercifully, the website provides a comprehensive list of companies that are able to unlock phones – with each one rated and ranked so you don’t waste any time chasing after cowboys. They even show you how to unlock some handsets for free with simple step-by-step guides.
Once your phone is unlocked, and you’ve gone through the simple registration process, you become a member of giffgaff. ‘Member’ really is a more appropriate word than ‘customer’ as you are free to get involved in every aspect of the company’s operation, from marketing to customer service. In return for answering problems in the community forum and writing blog posts about the latest handsets, you are rewarded with free minutes. You also get money back for introducing new members to the site.
To find out more about the various goodybags offered by giffgaff, visit giffgaff.com, where you’ll also be able to link to the blog, sign up and order one of their free, pay as you go sim cards. Click here to learn more about prepaid mobile phones.







